Supporting the journey of Sweden’s beach volleyball teams
Eleiko, in partnership with the Swedish Olympic Committee (SOK), is dedicated to fostering the development of elite Swedish sport across all disciplines.
At the end of March, at Bosön — Sweden’s national high-performance training centre — four of Sweden’s beach volleyball athletes, the duos Åhman & Hellvig and Hölting Nilsson & Andersson, were presented with a specially engraved Eleiko bar featuring their names.
The gesture was a way of celebrating their outstanding performances on the international stage and their continued commitment to strength training as a foundation of their success.
The bar was handed over by Jocke Nolsjö, three-time Swedish Champion and 1976 Olympian, and long-time friend of the Eleiko brand, together with Markus Williams, an Eleiko Strength Expert. Jocke also works closely with the athletes in a companion role, supporting their training environment alongside their wider performance team, while the overall strength programme is led by Rickard Nilsson of the Swedish Olympic Committee. The moment reflects the close relationship between the athletes and the broader Eleiko network supporting Swedish sport.
Our partnership with Bosön reflects our shared commitment to empowering athletes as they strive for their highest potential on the global stage — and we look forward to continuing to support their journey in the seasons ahead.
About Eleiko
Since 1957, Eleiko has been a global leader in strength. Headquartered in Halmstad, Sweden, Eleiko designs and manufactures precision-crafted equipment for weightlifting, poweifting, and strength and conditioning — trusted by top competitions, training facilities, and gyms in over 180 countries. Eleiko is certified by the IWF, IPF, and WPPO, and its equipment has been used in six Olympic and Paralympic Games, with more than 1,000 world records set with Eleiko bars.