Eleiko and ASPC Announce Strategic Partnership
Eleiko and the Association of Sport Performance Centres (ASPC) partner to advance athlete and coach development at the highest levels of sport.
Halmstad, Sweden – Eleiko, a global leader in premium strength equipment, is pleased to announce a new strategic partnership with the Association of Sport Performance Centres (ASPC) — a worldwide network of elite training institutions committed to advancing athlete and coach development at the highest levels of sport.
This partnership brings together Eleiko’s legacy of strength equipment innovation with ASPC’s mission to create world-class performance environments. As part of the agreement, Eleiko will supply ASPC member centres across the globe with state-of-the-art strength training equipment, helping elevate training environments for elite athletes and coaches.
“We are proud to partner with the Association of Sport Performance Centres,” said Mathieu Gratereau, Eleiko’s International Sales Director – Professional Sports. “Together, we aim to strengthen high-performance environments by supplying Eleiko strength equipment to ASPC centres around the world, supporting elite sport and reinforcing our shared commitment to excellence in performance.”
The collaboration will be officially presented during the ASPC General Assembly on September 30, 2025, where further details about the agreement and upcoming joint initiatives will be shared.
This new partnership underscores Eleiko’s continued commitment to advancing strength and performance globally.
About Eleiko
Since 1957, Eleiko has been a global leader in strength. Headquartered in Halmstad, Sweden, Eleiko designs and manufactures precision-crafted equipment for weightlifting, powerlifting, and strength and conditioning — trusted by top competitions, training facilities, and gyms in over 180 countries. Eleiko is certified by the IWF, IPF, and WPPO, and its equipment has been used in six Olympic and Paralympic Games, with more than 1,000 world records set with Eleiko bars.