Set Free CrossFit

Set Free CrossFit is the first and only fully Eleiko equipped CrossFit gym in Asia. The box offers a wide range of bars, plates, kettlebells, dumbbells, two customised rigs and many more strength and conditioning products by Eleiko and its affiliated brands.

Eleiko provided a broad and comprehensive technical consultancy in both the initial stage and aftersales of the facility set up. With Eleiko being the leaders in the field of strength and conditioning, it gave us the perfect opportunity to use them to the best of their abilities, in the trinity of Equipment, Education and Expertise. Equipment was curated purposefully, ensuring the “Eleiko feeling” is experienced not only when using heavy weights, but also on the lighter end of the spectrum when performing technical work. E.g. Barbells (5kg, 10kg, 15kg and 20kg), kettlebells (8kg to 56kg), dumbbells (2kg to 40kg), medicine balls (4kg to 12kg). One of our core values is continued education, to improve ourselves and strive to be the best coaches and athletes possible. Working closely with the Eleiko’s education team, we discussed and drew up an annual plan which consisted of a diverse variety of courses. This allowed us to provide regular access to Eleiko’s growing profile of education courses not only for ourselves but also for coaches and athletes regionally. Through the constant communication, feedback and support with the graphics team, visualisation of the space into our ideal box was made possible, reducing guesswork and unwanted surprises. E.g. 3D layouts, multiple colours and topology for customised rig design. Finally, ease of delivery was possible through the professionalism of the logistic team, it’s like as though the goods were right next door!

Why Set Free Crossfit choose Eleiko

Set Free CrossFit originated from passion and quality. Upon surveying the choices available, we felt that Eleiko was the solution to many of our goals. Aiming for a premium facility in every aspect, the number one strength and conditioning manufacturer was the only logical choice. The competent, fast and friendly support (especially by sales manager Richard Gonsalvez) was another compelling reason. Eleiko gave us the complete solution to all our strength and conditioning needs, complementing the space we have and what we would like to achieve with our box. We are delighted and excited to be working with a company that is not only world-famous but also undeniably humble.

Differentiating with Eleiko

Just being the first Eleiko equipped CrossFit box in Asia already sets us apart from others. The expertise of the Eleiko team gave us an immense advantage in terms of experience and insight into what goes into the blender for a successful facility. Eleiko and Set Free CrossFit remain in close contact after the completion of the project, with the facility in Singapore already visited by several Eleiko staff to exchange experiences and talk about future cooperation plans.