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Eleiko Secures Five-Year U.S. Navy Education Contract

Eleiko·2 min read·February 11, 2025·News

Eleiko has been awarded a five-year contract to lead education for the Navy Operational Fitness & Fueling System (NOFFS), reinforcing its position as a global leader in strength and performance training.

AUSTIN, TX – Eleiko has been awarded a five-year contract for the second time to lead education for the Navy Operational Fitness & Fueling System (NOFFS), reinforcing its position as a global leader in strength and performance training. This renewed partnership strengthens Eleiko’s role in equipping and educating MWR (Morale, Welfare, and Recreation) fitness professionals and Active-Duty personnel, ensuring they receive world-class training to enhance operational readiness and human performance.

Building on our legacy in strength and education, Eleiko will deliver on-site courses designed to advance the NOFFS methodology and support Navy professionals in effectively coaching and programming for tactical populations. These training programs integrate the latest strength and conditioning principles from both elite athletic and tactical performance domains, blending theoretical knowledge with hands-on application.

The courses will cover a broad spectrum of high-performance topics, from strength and conditioning coaching to Olympic weightlifting fundamentals and performance psychology. By combining advanced training methodologies with injury prevention strategies, Eleiko aims to equip Navy fitness professionals with the tools to maximize both physical capability and long-term resilience.

"We are honoured that the U.S. Navy continues to see Eleiko as a trusted partner in both equipment and education, recognizing our commitment to delivering the highest quality training solutions. We take great pride in supporting their mission by providing expertise in strength, movement, and performance, ensuring service members receive best-in-class coaching and education to enhance their physical readiness and overall wellbeing." — Magnus Nyberg, President, Eleiko Sport Inc.

Eleiko has a total of 4 contracts with the United States Military and Federal markets, including the US Navy IDIQ, US Navy NOFFS IDIQ (the education contract for the "Navy Operational Fitness & Fueling System"), US Army IDIQ, and GSA (a Federal Supply Schedule for the US General Services Administration).

With a performance-driven approach, Eleiko’s education will empower Navy professionals to train smarter, move better, and perform at their best—both on and off the field.

Learn more about Eleiko’s tactical strength solutions: https://eleiko.com/tactical

About Eleiko

Eleiko works to make people stronger, so they can perform better – in sports and in life. Since 1957, Eleiko has been a worldwide leader in international weightlifting, powerlifting and strength & conditioning communities. Eleiko is uniquely certified by the IWF, IPF and Para-Powerlifting federations. The products have been delivered to more than 180 countries and are often seen at the world’s largest championships and in the most respected strength training facilities. More than 1,000 world records have been set with an Eleiko barbell. With quality, innovation and customer service as guiding principles, Eleiko is the leading equipment provider and educator in strength. Headquartered in Halmstad, Sweden, Eleiko employs 200 people worldwide.